Google has introduced the Google TV Streamer, a new device that will replace the long-running Chromecast. This new streaming device is designed to compete directly with Apple TV 4K, offering advanced features and a next-level, AI-driven streaming experience.
What’s Happening & Why This Matters
Google has decided to discontinue the Chromecast after an 11-year run that saw more than 100 million units sold. The Google TV Streamer steps in as its high-end replacement, offering not just improved streaming capabilities but also functioning as a central hub for smart home devices.
The Google TV Streamer provides access to over 700,000 movies and TV shows across popular platforms like YouTube TV, Netflix, Disney+, and Apple TV, along with live TV via more than 800 free channels. A key feature is its AI-powered content recommendation system, which uses Google’s Gemini technology to curate personalized watchlists and offer detailed content summaries, reviews, and season-by-season breakdowns.
Equipped with a faster processor, double the memory, and 32GB of storage, the device supports 4K HDR with Dolby Vision and Dolby Atmos for an enhanced viewing experience. It also supports Matter and includes a built-in Thread border router, which improves connectivity and response times for smart home devices like locks and motion sensors.
The device also comes with a redesigned voice remote that features improved ergonomics, a customizable button, and a “find my remote” function. This remote design ensures a more comfortable user experience, with a textured back for better grip and an optimized button layout.
Priced at $99.99, the Google TV Streamer competes favorably with the Apple TV 4K, which starts at $129. The device is available in two colors, Porcelain and Hazel, with Hazel being exclusive to the U.S. Google Store. Pre-orders are now open, and shipping will start on September 24, 2024.
TF Summary: What’s Next
Google aims to solidify its position in the high-end streaming market with the launch of the Google TV Streamer. The device promises not only to enhance the streaming experience but also to integrate seamlessly with smart home systems. As the product becomes available, it will be interesting to see how it performs against established competitors like Apple TV 4K and whether it can win over the loyal Chromecast user base.
