Airbnb is transforming from a simple vacation home rental app into a full-service travel platform. With a fresh redesign, the company now lets users book personal trainers, chefs, masseuses, photographers, and other professionals to come directly to their Airbnb stays.
What’s Happening & Why This Matters
This new “Airbnb Services” section aims to compete with travel giants like Expedia and traditional hotels that attract guests with in-house amenities like restaurants and spas. It’s a directive by Airbnb CEO Brian Chesky to offer an end-to-end travel experience.
The feature launches in 100 cities worldwide, with vetted service providers offering everything from barbecue chefs in Austin to street-style photographers in Paris. This means travelers can enjoy personalized luxury without leaving their rental.
Expanding Beyond Just a Place to Stay
Airbnb’s Chief Business Officer, Dave Stephenson, explains that while Airbnb excels at lodging, it lacks the range of activities that hotels provide. The new services fill that gap by allowing guests to tailor their experiences with expert help.
The app also revamps the Airbnb Experiences section, introducing “Airbnb Originals” — exclusive tours and classes developed with local experts. For example, visitors might take a pastry-making class at a famed bakery or tour Notre-Dame Cathedral with its restoration architect.
Users can connect with others who booked the same experience, sharing photos and stories in app-based group chats, creating a sense of community even while traveling solo.
Seamless Travel Planning on the Go
The new Trips tab combines bookings, recommended services, and itinerary details into one timeline. After booking lodging, travelers receive tailored suggestions for nearby activities and services.
Stephenson notes this makes planning effortless: “Instead of just going out for dinner or drinks, travelers can now enjoy curated experiences like wine tastings or culinary classes.”
With the travel industry facing economic uncertainty, Airbnb expects more hosts and service providers to join the platform. This influx offers travelers more affordable, diverse options.
TF Summary: What’s Next
Airbnb’s new Services feature redefines vacation stays by adding personalized chefs, trainers, and more. Combined with exclusive Experiences, it strengthens Airbnb’s position as a full-service travel app.
As more cities onboard providers, travelers will enjoy richer, more tailored stays. The evolving platform aims to blend lodging, activities, and community into one seamless journey.
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