Protecting your identity, personal data, and privacy on today’s internet is more critical than ever. Two leaders in data and privacy, DuckDuckGo and Google, are taking significant steps in personal user protection.
What’s Happening & Why This Matters
DuckDuckGo, known for its privacy-centric services, launched a new subscription-based service called Privacy Pro. Privacy Pro includes a VPN, Personal Information Removal, and Identity Theft Restoration. Priced at $10 per month, DuckDuckGo’s new service will offer comprehensive privacy solutions at an affordable rate. Privacy Pro is currently available in the US for multiple platforms (iOS, Android, Mac, Windows). Conversely, Google announced the discontinuation of its VPN service accessible through Google One. Google cities low usage and persistent technical issues as primary reasons for its phase-out.
Key Details and Impact
- DuckDuckGo’s Privacy Pro: Includes a no-log VPN that protects up to five devices simultaneously. VPN uses the open-source WireGuard protocol for fast and secure connections. This service also features tools for removing personal information from data broker sites and assistance in identity theft cases. DuckDuckPro promises enhanced privacy layers for users.
- Google’s VPN Discontinuation: Launched in 2020 as part of the Google One subscription, the VPN service failed to gain traction among users. Its lack of users led to its planned shutdown. The service is noted for buggy particularly on Windows platforms. User feedback of poor performance likely contributed to its eventual demise.
Security experts highlight the growing demand for privacy services as online security threats escalate. Gabriel Weinberg, CEO of DuckDuckGo, emphasizes the company’s commitment to robust privacy protections as a fundamental right. The Google VPN’s shutdown appears as a strategic decision since the service struggled for reliability and user satisfaction.
TF Summary: What’s Next
DuckDuckGo and Google’s diverging VPN paths indicate a shift towards integrated, user-centric privacy solutions. DuckDuckGo’s expansion into subscription-based services could set a new standard for digital security tools. As service providers adapt to consumer demands and innovations, online privacy and security needs to evolve and become more sophisticated and accessible.