Apple is setting the stage for new product releases, and the latest tease from CEO Tim Cook has sent speculation into overdrive. In a cryptic tweet, Cook shared a six-second video with the tagline, “There’s something in the AIR,” followed by a promise: “This week.” The watchers are now speculating what exactly Apple plans to unveil, with most signs pointing toward new MacBook Air models—and possibly more.
What’s Happening & Why This Matters
MacBook Air Refresh Incoming
Bloomberg’s Mark Gurman reports indicate that Apple is gearing up its marketing, sales, and retail teams for a new MacBook Air lineup. Expected updates include:
- 13-inch and 15-inch models powered by Apple’s M4 chip — the same chip found in last year’s iPad Pro, Mac mini, and MacBook Pro devices.
- RAM upgrades, possibly pushing beyond the current 24GB limit to a new 32GB option in unified memory.
- Enhanced web cameras, addressing a common complaint from MacBook Air users.
Pricing remains a wildcard. The MacBook Air starts at $999, but Trump’s new tariffs on Chinese-sourced goods could lead to a price adjustment.
Could an iPad Air Update Be Coming Too?
The teaser also raises another possibility—a refreshed iPad Air. Apple’s 11-inch and 13-inch iPad Air models, announced last May, still run on the older M2 chip. Given rumors of supply shortages, some analysts believe a dual MacBook and iPad Air reveal is possible.
Gurman added fuel to the speculation, noting that iPad Air stock is dwindling, hinting at a major refresh. If both devices launch together, it could be Apple’s most prominent “Air” update in years.
TF Summary: What’s Next
Apple’s tease guarantees new hardware will come, but MacBook Air is the most likely contender. Whether or not iPad Air joins the lineup remains uncertain. With Cook’s announcement set for this week, all eyes are on Apple to see what’s next in the company’s ultra-lightweight product family.
— Text-to-Speech (TTS) provided by gspeech